startups

Top 10 Must-Have Tools & Resources for Startups

startup

When you are ready to set up your startup, it can be a bit confusing to know which direction to take and what resources to invest in. This list below lets you know exactly where to start when looking for the best tools to run your business efficiently.

Take Charge of Your Accounts with Xero or Quickbooks

Keep up to date with all your banking and credit card transactions while managing your cashflow.

Send Proposals and Pitch Your Work with Proposify or Qwilr

Create easy to read proposals and streamline the pitch, quote and approval process. Replace presentations with sleek, customisable and interactive interfaces.

Maintain Customer Relationships with Hubspot

Organise, grow and track your customers with Hubspot CRM software while you manage your sales pipeline keeps the process effortless.

Research Your Competitors with Moz

Learn about how your competitors are gaining their inbound traffic and target areas where you can drive customers to your business.

Stay on top of Your Website Data and Traffic with Google Analytics

Measure your website performance to see how your content and marketing efforts are working and where customers are engaging with your brand.

Manage your Social Media with Hootsuite

Save time by using managing several social media accounts on one dashboard. Monitor your brand and check what’s trending in your industry.

Communicate across Multiple Teams & Departments with Slack

Communicate and message your team, send real-time updates, save files and develop a collaborative workspace with Slack, whether you are down the hall or across the globe.

Manage your Projects with Asana, Basecamp or Skwish

Whether you are a freelancer, a solo entrepreneur, or start-up, or a small team, these tools are perfect to manage tasks, create timelines for projects and to maintain transparency with clients or customers.

Stay Connected with your Customers with Mailchimp

Build an effective email strategy with your customers and clients by staying in touch with them and sending targeted campaigns to maintain your relationship.

Keep Your Documents Organised and Collaborate with Dropbox

Securely share files across teams or with clients and simplify the way you create, share and collaborate across devices.

Receive Access to Media Pitches and Get Direct Responses with HARO

Send your stories, press releases and important company updates to HARO and provide journalists with everything they need to cover your news which amplifies your message.

Outsource To Your Own Team All In One Place With CoStartup & Go

With the amount of freelancers growing how do you know which ones will actually be good and stick about? Remove the gamble of working flexibly by using CoStartup & Go and their experienced network who all seamlessly wok together on your startup, invested unmaking it a success.

Hire Great Talent with Workable

When you are ready to find permanent talent, use Workable to source, manage and track applicants in one space from over 14 different job boards.

Join a Coworking Space to Find Opportunities to Network

A coworking space is a fantastic tool to have to be able to network and creatively collaborate with other startups and small businesses. Alongside the routine networking events, the organic networking that naturally evolves is priceless and it doesn’t hurt that it creates a great space for productivity in your business. 

Some of our fave partners include:

The Office Group

BDC Works

Mainyard Studios

Boutique Coworking

Airspace

Interested in a FOC consultation on how we can help your startup?

GET IN TOUCH

Work-Life Management & How To Find It

kyson-dana-86663 copy.jpg

As the conversation continues about work-life balance, many individuals are coming to the conclusion that it simply does not exist.  New terms are emerging such as “work-life fit” or “work-life choices”.

These are much better terms to use because “balance” is different for each individual. There is no one prescription for creating balance. It is a continuous goal which must be practiced, tweaked, and managed daily in order to achieve. Therefore, it is important for individuals to strive for an acceptable balance that works for them.

Technology has not only revolutionized the way people communicate, it has also altered the way people work by allowing for more flexibility. However, this increase in flexibility also creates the need for even higher levels of organization.

Liane Hornsey, Google VP of People Operations, is a proponent of this new, more flexible work place. She believes in measuring people with “positives”, not “negatives”. She advocates not tracking sick days or holidays and instead, looking at output. No matter how it is achieved, she understands that people need a balance between work and life, and that this differs for everyone.

“Lets face it: programmers want to program, they don’t want to do their laundry. So we make it easy for them to do both”. Eric Schmidt, CEO, Google. 

Start-ups and entrepreneurs have the option to adopt these flexible ideals into their company cultures.

Here are some tips about how you can manage your work-life balance in this new flexible and virtual age, where productivity and efficiency are still the end goal.

Be Mindful

Use singular focus and be present while completing the task at hand

Jobs can become a source of stress and exhaustion, often due to the mind worrying about present or future concerns. In order to avoid burn-out try to “be in the now” especially when you are speaking to a colleague or client. This has been proven to increase productivity and efficiency.

 “The power for creating a better future is contained in the present moment: you create a good future by creating a good present.” – Eckhart Tolle

Mindfulness is assisted through practices such as yoga or meditation     

Meditation has been shown to increase productivity at work by stopping pointless worrying and allowing the mind to become more focused and clear.

Set your intentions for the work day in the morning

This helps you stay organized and focused.

Use transitions wisely

Take a moment for yourself while in between meetings. Be consciously aware of your surroundings while walking from place to place. Take breaks for stretching or going for a walk. Along with the many health benefits, this can help you re-center yourself so that you are better able to tackle your day.

Conscious breathing can alleviate stress and anxiety

When you find yourself getting tired or overwhelmed, remember to stop and take a deep breath. Focus on your breath and create a mini-meditation.

Nourish yourself with water and healthy food choices

Be present while eating lunch or taking a sip of tea or coffee. Create a moment of peace and relish in the moment.

Bring your mindfulness home with you

At the end of the work day, remember to be present while spending time with your family and friends.

Be “All-In” But Set Boundaries To Avoid Burn Out

“The right to disconnect”

France recently passed such a law. People find it hard to disengage without traditional work boundaries, especially with the influx of technology and ease of communication. Try turning off your phone and computer at night.

Schedule, don’t “list”

Schedule things you need to complete into your calendar. This helps you clearly identify your priorities.

You have a Life

As an entrepreneur, there are always going to be many interesting ideas and things to explore. Make sure to schedule personal time with family and friends.

Use the help of Apps

Rescue time This helps with time management by helping you understand your daily habits on the computer.

Siteblock For sites that you spend too much time on, and that hinder your productivity, why not block them completely? This app also shows you how many times you tried to access certain sites while they were blocked.

Create A Sacred Space For Your Work Environment

If you are working at home, make sure you have a designated space. A room that is separate from your bedroom or living room, and has a door, is best. Also, create a space with a nice view, or faux view, and set up objects that make you happy. Choose objects that remind you to stay focused and present. You have free reign to create a space that works for you!

Want to get out of the house completely? Join a co-working space. Choose a co-working space that provides the amenities (gym, café, meeting rooms, telephone booths, roof garden) that work for you and aid your work-life balance. Choose a space that feels good to you and has the décor that you prefer. There are many co-working spaces from which to choose.

Social isolation is a growing problem with the increase of dependence on technological devices and programs. Counter this by making sure to schedule Skype meetings, or by attending networking events. If you do not particularly like networking events, enjoy the natural networking that takes place at a co-working space. It has been proven that “water station talk” psychologically benefits people in the workplace.

Ask For Support

The power of speaking to people and feeling heard is extremely powerful. Sometimes in the professional environment, it isn’t always easy to convey your personal struggles.

Use an app such as Talk Space. This app provides virtual therapy, when and where you need it.

At PA&GO we provide flexible, virtual support and advice for all of your on-going start up and entrepreneurial needs. Speak to us about what is causing you stress and work with the team to find a way to delegate tasks which will make your daily routine more manageable.

It is important to craft a work-life fit that works for you. Managing this delicate balance is more of an art than a science and one that will continue to be tweaked. Focus on the positives and celebrate the times when you feel you had it right. At the end of the day, personal moments matter most in life and are as important as successfully growing your skills and making money in the workplace.  

“Accept-then act. Whatever the present moment contains, accept it as if you had chosen it. Always work with it, not against it.” –Eckhart Tolle

 

 

Written by Alexandra Griffin, Operations Executive / Virtual Assistant PA&GO, New York

 

 

Top 10 Must-Have Tools and Resources for Startups and Entrepreneurs

Tools and Resources for Startups

When you are ready to set up your business or startup, it can be a bit confusing to know which direction to take and what resources to invest in. This list below lets you know exactly where to start when looking for the best tools to run your business efficiently.

Outsource and Delegate to High Quality Virtual Support by PA&GO

Rather than constantly heading to sites like Upwork or Freelancer when you need small tasks or executive assistance, think about a flexible, local support team that can work for as little or as much as you need, without hassle.

Hire Great Talent with Workable

When you are ready to find permanent talent, use Workable to source, manage and track applicants in one space from over 14 different job boards.

Take Charge of Your Accounts with Xero or Quickbooks

Keep up to date with all your banking and credit card transactions while managing your cashflow.

Send Proposals and Pitch Your Work with Proposify or Qwilr

Create easy to read proposals and streamline the pitch, quote and approval process. Replace presentations with sleek, customisable and interactive interfaces.

Maintain Customer Relationships with Hubspot

Organise, grow and track your customers with Hubspot CRM software while you manage your sales pipeline keeps the process effortless.

Research Your Competitors with Moz

Learn about how your competitors are gaining their inbound traffic and target areas where you can drive customers to your business.

Stay on top of Your Website Data and Traffic with Google Analytics

Measure your website performance to see how your content and marketing efforts are working and where customers are engaging with your brand.

Manage your Social Media with Hootsuite

Save time by using managing several social media accounts on one dashboard. Monitor your brand and check what’s trending in your industry.

Communicate across Multiple Teams & Departments with Slack

Communicate and message your team, send real-time updates, save files and develop a collaborative workspace with Slack, whether you are down the hall or across the globe.

Manage your Projects with Asana, Basecamp or Skwish

Whether you are a freelancer, a solo entrepreneur, or start-up, or a small team, these tools are perfect to manage tasks, create timelines for projects and to maintain transparency with clients or customers.

Stay Connected with your Customers with Mailchimp

Build an effective email strategy with your customers and clients by staying in touch with them and sending targeted campaigns to maintain your relationship.

Keep Your Documents Organised and Collaborate with Dropbox

Securely share files across teams or with clients and simplify the way you create, share and collaborate across devices.

Receive Access to Media Pitches and Get Direct Responses with HARO

Send your stories, press releases and important company updates to HARO and provide journalists with everything they need to cover your news which amplifies your message.

Join a Coworking Space to Find Opportunities to Network

A coworking space is a fantastic tool to have to be able to network and creatively collaborate with other startups and small businesses. Alongside the routine networking events, the organic networking that naturally evolves is priceless and it doesn’t hurt that it creates a great space for productivity in your business. 

Remember, any of our virtual assistants can set up and help maintain these platforms, making your startup journey run a lot smoother. If you are ready to set up your business the right way, get in touch today.

How to Stop and Prevent Entrepreneurial Burnout

Entrepreneur Support

The biggest secret to an entrepreneur’s success? They don’t try and do everything by themselves. It’s a phrase we've probably all heard before, but often we forget to put it into action.

As you’ve started your business, have you ever felt or done any of the following?

·      Feeling like you are running on empty

·      Feeling overwhelmed

·      Taking your work home with you

·      Decreased Productivity

If so, you may be experiencing entrepreneurial burnout, and if you want to ensure any type of success for you and your business, you should make some changes. Get out of a mental rut by changing your scenery and your normal routine. Change your work environment for a day if you can to clear your head. But most likely, you may need some wider changes like re-structuring your business strategy or expanding your team with virtual support to combat this common pitfall.

Here are CoStartup & Go’s top tips to stop and prevent entrepreneurial burnout:

Re-balance.

This is and will always be the first step. Taking care of your emotional, physical and mental well-being. The easiest and fastest way to bring yourself back to balance is to get a good night’s sleep and to increase your water intake. Balancing your body can go a long way in helping you become more productive as an entrepreneur.

Get organised. Get clarity.

Making time to organise yourself and your business will allow for some much-needed strategic vision for the entrepreneurial journey. What people often don’t realise is that as an entrepreneur or startup, there is so much changeable action that occurs and that your business needs to be ready for. Funding doesn’t come through? Pivot your product or service line. Funding does come through? Ramp up your marketing efforts. Being able to execute your plan while staying flexible is a true key to sustained success.

Schedule Breaks.

For entrepreneurs, we know that the clock never truly stops, and that if you want doors to open, YOU are the only one who can make it happen. But creativity and ideas emerge when your mind is still, when you allow yourself to focus on other things, and when you take some time off. Make it a part of your day to take short breaks to allow your brain to expand and your imagination to wander. And make sure you make a conscious effort to shut the laptop down a few nights and weekends.

Delegate.

If you are wondering how you are ever going to get all your work done now that you are sleeping so much and taking breaks – the answer is easy: Focus your work efforts on the most important tasks that add value to your business. Avoid time suckers and tasks that take up much of your time and energy but in the end, can be done by others. Investing in a virtual assistant is so important as it allows you to excel in the areas that you are best at, and you can outsource and collaborate with others on areas you don’t have time for. But don’t limit your scope here – startups and entrepreneurs can use virtual support for social media, web development, bookkeeping, email management, marketing administration, events management and much more.

Gather a Support System.

Going it alone with an idea and a laptop is admirable, but can quickly get lonely and discouraging if you don’t have a smart network around you. Slowly build a support system around you with people whom you can bounce ideas off, keep you motivated, and at times can keep you accountable. Using a flexible co-working space is perfect for fuelling natural relationships. Check out the options at The Office Group for flexible co-working memberships.

Ultimately, success as an entrepreneur isn’t about the number of hours you put in, but about what you do with those hours. Are you using your time wisely? Why not book a free consultation with CoStartup & Go to see how we can help increase your productivity?

Winning Startups

startups paul graham

How do startups win?

According to computer scientist and venture capitalist Paul Graham, they win by transcending, not attacking. In his essay "Mean People Fail," Graham mentions that having the best people and the best team available is critical for start-ups. He speaks about the way the world of work is changing and how start-ups win by having new ideas and building new things. Check out his insightful essay here.

If you are on the path of creating a great idea, and you are keen to have a dedicated and smart support team with you that can handle multiple projects, then PA&GO is for you. We understand the way the world of work is changing and we are committed to helping a new wave of entrepreneurs succeed.

Contact Sian for your free initial consultation to see how we can support your start-up or small business.